"Bocca" Armchair Design Studio 65, year 1970

The Italian Style & Design

The Italian Design School is an institution based on the web, whose courses are designed to meet advanced training and to help companies for achieving prosumer' needs. Our Mission is to use the great beauty of Italian Design, from its origins three thousand years ago, to the present day, developed in the most beautiful country all around the world. Our vision is to add up new and innovative technologies to harmony and unity, to build together an environment of life and work more and more in keeping with man. Our main tools are Cognitive Ergonomics, Industrial Design and the Sciences of Communication. “Cognitive Ergonomics” helps the designer to improve his own skills in order to define the real needs of customers, “Industrial Design” allows to establish the appropriate interfaces man-object-environment and to industrialize the product/service and the “Sciences of Communication”, with a smart use of ICT, help to properly and effectively communicate the artifacts to the market. This is our great challenge for developing a neo-humanism, supported by technologies, that could help man in the pursuit of his own happiness. 

We organize and support University courses in Russia, China, Argentina and Cuba.


Italian Universities

University of Basilicata, Matera: www.unibas.it
University of Ferrara: www.unife.it
University of Udine: www.uniud.it

Russian Universities

Kazan State University of Architecture and Engineering: www.kgasu.ru   
Kazan Innovative University: www.ieml.ru

Chinese Universities

Tsinghua University, Beijing:  www.tsinghua.edu.cn
Hangzhou Dianzi University: www.hdu.edu.cn

University of Argentina

National University of the Northeast: www.unne.edu.ar 

University of Croatia

University of Pula: www.unipu.hr

University of Cuba

University of Havana, the Higher Institute of Design:  www.isdi.co.cu 


Here are some subjects: Italian Design for SMEs, Italian Food Design, Italian Fashion Design, Italian Luxury Design

大學課程的組織和支持:中小企业的意大利设计, 意大利食品設計,意大利時裝設計,意大利奢華設計

Aquí hay algunos temas: Diseño italiano para PYMES, Diseño de comida italiana, Diseño de moda italiano, Diseño de lujo italiano

Организация и поддержка в университетских курсах: Итальянский Дизайн для Малого и Среднего Бизнеса, Итальянский Дизайн Еды, Итальянский Дилдайзокий Дилдайнкий Дизайзокий

DOLCE & GABBANA - Women's Spring Summer Collection 2022 Fashion Show


The Ferrari Daytona SP3’s design is a harmonious interplay of contrasts, sublimely sculptural, voluptuous surfaces alternating with the kind of sharper lines that revealed the burgeoning importance of aerodynamics in the design of racers such as the 330 P4, 350 Can-Am and 512 S. The chassis is built entirely from composite materials using Formula 1 technologies and the seat is an integral part of the chassis to reduce weight and guarantee the driver a driving position similar to that of a competition car. Lastly, just like the cars that inspired it, the aerodynamic research and design focused on achieving maximum efficiency purely using passive aero solutions. Thanks to unprecedented features, such as chimneys that extract low-pressure air from the underbody, the Ferrari Daytona SP3 is the most aerodynamically efficient car ever built by Ferrari without resorting to active aero devices. Because of the clever integration of these technical innovations, the car can accelerate from zero to 100km/h in 2.85s and from zero to 200km/h in just 7.4s: exhilarating performance, an extreme set-up, and the intoxicating V12 soundtrack deliver completely unparalleled driving pleasure.


FERRARI 812 Competizione

FERRARI 812 Competizione

Ferrari 812 Competizione cockpit

Italian Great Wines
the Franciacorta Extra Brut DOCG
"Meraviglioso Vittorio Moretti"
Magnum - Bellavista

A union of rare selections. A “riserva cuvée” inspired by the expressive traits of Vittorio Moretti: the joy of living and creating, an affinity for beauty, nature that becomes bountiful, and the feeling of being a ‘family’ both in life and at work. 1974 is the year that marks Vittorio Moretti's approach to his favorite land, Franciacorta. The purchase of a few hectares of vineyards and the construction of a cellar adjacent to the family home responds, in the initial project, to the satisfaction of a personal need: "Making good wine to share with friends and satisfy the desire of a return to the earth"


Dolce Vita

The limited edition of Baci Perugina by Dolce & Gabbana, a perfect blend of chocolate art and haute couture, taste and design, with a fashion packaging and phrases in the attached cards that celebrate Made in Italy and Italy, love and life.


The etymology of the noun “design” is from the ancient Latin de+signum; “de-“, which means “out” and “signum”, which means “mark, sign”. So, the meaning of design is “to mark out", in other words, e.g., “to draw lines around (something) so that it can be clearly seen” (by Merriam-Webster Dictionary).

The Italian Design School is a virtual institution on the web. Its headquarters are inside a blue cloud, that is flying over Italy.

Our Mission is to show the great beauty of Italian Design, from its origins, to the present day, in the most beautiful country all around the world.

Our vision is to add up new innovative technologies to harmony and unity, to build together an environment of life and work more and more in keeping with man.

This is the great challenge for a neo-humanism that could help man in the pursuit of his own happiness.

GIORGIO ARMANI Haute Couture Collection 2022


Le Progrès Paris 3ème Arrondissement Collection 2022

The Ferrari concept electric supercar

Handmade red patent “Le Silla” EVA décolleté with 120 mm stiletto heel.

Le Silla shoes are a unique product, 100% Made in Italy, which lasts over time and represents the tradition and with the materials of the past, open to the creation of a new, increasingly sustainable and innovative future.



The Great Beauty of Italy also comes from the hands of its Master Artisans

Великая красота Италии также исходит из рук ее мастеров-ремесленников


Woolen Mill Paoletti “Lanificio Paoletti” since 1795

In the romantic Follina, a jewel of industrial archeology hosts one of the oldest Italian wool mills, manufacturer of exclusive fabrics for the coolest fashion brands on earth: Armani, Chanel, Lanvin, Valentino just to name a few…Founded in 1795 and owned by the same family for 10 generations to date, the factory has really made history by surviving the arrival of Napoleon, going through two world wars and “defeating” the advent of synthetic fibers, always true to the greatest respect and love for the ancient wool weaving art. Today, the Paoletti family continues to search for the best raw materials (such as Mohair, Cashmere, but also the Alpagota sheep from Veneto), using the best and most traditional techniques in order to take the “fiber art” to the highest level of craftsmanship.

VALENTINO DI.fferent VA.lues = DIVAS
The FERRARI "Roma"
BENETTI Giga Yacht of 108-meter FB275.
COSTA VENEZIA “by courtesy of FINCANTIERI S.p.A. - All rights reserved”

Italian Design, the Blue Tower for Moscow

The working group of the State University of Architecture and Engineering of Kazan, Russian Federation, for the design of the "Blue Tower" in Moscow, respecting the ergonomic principles and using the Italian design.

Mission to the Made in Italy Excellence Factories

The General Directors of 7 Russian Industrial Clusters (Astrakhan, Saint Petersburg, Kazan, Murmansk, Kurgan, Krim and Tomsk) visited some Italian Excellences - Here they are inside one of the dairies for the production of Parmigiano Reggiano.

The Ice cream "Made in Italy" design award with a group of students of the University of Innovation, Kazan, Russian Federation

McCormick X8 VT-Drive metallic red, Made In Italy by Argo Tractors
Fontana Arte, Made in Italy, Glass Processing
MV AGUSTA Rush 1000 c.c. - Made in Italy
Italian Luxury Design, by ARVE Style